Boulevard Blog

Boulevard Blog: Page 29 of 29

Salon Management in a Post-COVID World: Streamlining Your Back-of-House

‎ Around the country, salons and spas are trying to handle the new normal of COVID-19. Most businesses are operating under full capacity in

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Boulevard’s Series B Financing: Onward, Together.

Five years ago, Sean and I founded Boulevard to solve a pain point that we had experienced personally: we wanted to streamline the client ex

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This Week in Beauty Social: 7 TikTokers You Should Follow

‎ 1. Clayton Hawkins Los Angeles native Clayton Hawkins is a hairstylist represented by Starworks Artists. His clients include Elizabeth Ol

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3 Tactics to Conquer Inventory Management

‎ Staying abreast of inventory management for spas and salons can be challenging. There’s a lot already happening in day-to-day operations.

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Holiday Salon Strategy: Upgrade Your Client Communication

‎ Show of hands: Who likes to send text messages to clients for upcoming appointments? Now keep your hand up if you’ve ever: ... accidental

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How to Optimize Salon Scheduling for a Post-Corona World

It’s hard to make time for salon scheduling while juggling all your other responsibilities, especially in a post-pandemic world. Make it eas

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Salon Manager Survival Guide - Resources to Carry For Your Whole Career

‎ Do you think you’re ready to be a salon manager? While the job may look similar to that of frontline stylists, taking on a leadership role

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Faux Hawk Braid Photo By Tammie Allen

Beauty Appreciation or Appropriation? The Cultural Divide.

Am I honoring this culture, or simply imitating it? We’ve all heard it in the media. The endless battle of cultural “appropriation” versus “

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Fresh Spa Marketing Ideas for 2023

‎ So your spa is the destination for pampering and relaxation in your area. You’ve got highly skilled professionals and world-class services

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The 5 Best Spa Advertisement Examples of All Time

‎ When asked about the best method for designing advertisements, Leo Burnett, the genius who came up with Tony the Tiger and the Marlboro Ma

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Beauty Salon Equipment: Rent, Buy, or Finance?

A fully-stocked salon can meet every possible beauty need, but it doesn’t come cheap for owners. The average total cost of beauty salon equi

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Legalize Black Hair: On Banning Race-Based Hair Discrimination

‎ Going back to natural hair was a return to my truth. Growing up as a black woman before the natural hair wave came about, having your hair

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3 Salon Offers To Give New Clients

I’m a sucker for a good offer, and chances are, you are too. Honey, the popular browser extension that was acquired by PayPal last year for

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Salon Chairs: 5 Things To Know Before You Buy

If you've ever been forced to sit uncomfortably for a long period of time, whether it's a movie, an airplane, or getting your own hair done,

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The Beauty of Beauty Memberships

Monthly memberships. For many, the first thing that comes to mind are streaming services like Netflix, Amazon Prime, and Disney+. Second mig

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gender neutral model

A Case for Gender Neutral Pricing in Salons

Real talk: I’m a freelance writer, so dropping over $200 for a cut-and-style is at best, not something I take lightly, and at worst, utterly

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5 Hair Salon Promotions That Bring In Clients

1. Treat hair salon promotions as community initiatives One important thing to remember about hair salons is that they aren’t just beauty bu

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Thumbnail - how to get clients back into the salon

How to Get Clients Back Into the Salon: 4 Ways to Reengage in 2020

All proprietors know that anyone can face a temporary shutdown. As a salon owner, you might face anything from unexpected repairs to widespr

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Graphic beauty industry during a recession.

The Beauty Industry During Recession: 5 Survival Tips

The beauty industry typically holds its own during a recession thanks to the “lipstick effect,” where people indulge in little luxuries even

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Business resilience strategies

Business Resilience for Salons: Managing Crisis

Like any business, beauty salons have their ups and downs, but you never know when you’ll be faced with a true crisis. For instance, COVID-1

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Salon and Spa Promotion Ideas You Can Do Online

5 Salon + Spa Promotion Ideas To Do Now (No social distancing required)

‎ Salon and spa professionals understand that business has its ups and downs. During the holidays you get inventive with promotions, and whe

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AB5 + Salon Owners: How Boulevard Can Help

‎ Fact: Assembly Bill 5 (AB5) went into effect January 1, 2020 in California, and has real implications for the beauty service industry. AB5

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COVID-19 Resources to Help Salons and Spas

While the road forward remains unclear, more resources emerge every day to empower salon owners and independent stylists in this time of cri

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