The tech behind
your touch

Meet the fastest growing client experience platform, trusted by thousands of appointment-based self-care businesses nationwide.

See why Boulevard is different

Salon Solutions
A stylist curls a smiling client’s hair in a salon chair

Built for

  • Elevate your brand and streamline your business with an all-in-one beauty salon software platform featuring salon CRM, scheduling, POS, and online booking tools.

    Explore salon solutions
    A stylist curls a smiling client’s hair in a salon chair
  • Clients expect a personalized, luxurious experience. EMRs aren’t built to support that — our HIPAA-compliant med spa software platform is.

    Explore medspa solutions
    An aesthetician gives a client a facial treatment
  • Eliminate stress, elevate profits, and turn every visitor into a lifelong client with Boulevard’s spa scheduling software and integrated spa management platform.

    Explore spa solutions
    A woman relaxes in a softly lit spa sauna
  • Boulevard handles online booking, scheduling, payments, and client management in one seamless platform. Reduce no-shows, stay fully booked, and deliver a premium client experience from first appointment to final checkout.

    Explore barber solutions
    A barber cuts a client’s hair in a barbershop
  • No more missed manis and pedis. From seamless scheduling to marketing and payments, Boulevard’s easy-to-use nail salon software delivers everything you need to manage and grow your nail salon.

    Explore nail salon solutions
    Pink chairs and manicure stations in a brightly decorated nail salon
  • Eliminate stress, increase bookings, and turn every visitor into a loyal client. Manage appointments, automate reminders, and deliver exceptional client experiences from one easy-to-use platform.

    Explore massage solutions
    Candles and massage oils set out in a treatment room

Precision Scheduling™

Give clients a modern, simple self-booking experience and optimize your calendar with Precision Scheduling™.

All-in-one POS

Elevate your checkout with an all-in-one POS system designed for beauty and wellness brands, not storefronts or cafes.

Marketing & loyalty programs

Keep the spark alive and drive retention with built-in marketing, messages, memberships, and loyalty programs.

Voted “Best Value”
by our customers

  • Easiest setup
    2026

  • Best Value
    2025

  • Customer Support
    2026

FACED The Facial Studio

“I just love that Boulevard is so full-encompassing in the client experience from hitting our website to booking online to follow-up messaging, it’s so crucial for us in creating those relationships with clients.”
“I just love that Boulevard is so full-encompassing in the client experience from hitting our website to booking online to follow-up messaging, it’s so crucial for us in creating those relationships with clients.”

FACED The Facial Studio

What our customers say

“We have been loving Boulevard at RUMA! Scheduling has been much more efficient and organized since we made the switch. We also manage our memberships through Boulevard and patients love how seamless it has been during the checkout process. Patient communication through Boulevard is extremely easy and has truly alleviated a lot of stress on my team!”

— Shelby Miller, DNP, FNP-C, Owner, RUMA Aesthetics

“Finally, a platform that my stylists and my clients love because of the ease of navigation and booking. The intuitive reporting provides me with the insight I need to operate my salon and better coach my team.”

- Janine Jarman, Owner, Hairroin Salon

“I’m using Boulevard on a regular basis. I write all of our purchase orders through Boulevard. I’m booking appointments and sending emails. We’re constantly looking back at client profiles. It’s significant because our small team wears many hats, and Boulevard makes every step much easier. Every step is intuitive and useful, even if you have more experience as a barber than a marketer. Boulevard really does do it all!”

- Mindy Dulberg, Director Of Retail & Consumer Experience, Fellow Barber

“Our manager told me that she LOVES Boulevard this morning! There is always some resistance to change, but it is wonderful to see people loving the software. This is a great product and we are so excited about the future with it!”

— Ben S., Journey Salon and Day Spa, Owner

“BLVD is one of my most favorite things in the world… First is probably my mother, but right behind her is BLVD. And I would definitely recommend BLVD to my mom if she needed it!”

- Forrest Devitt, Owner, The Young American Salon

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