Boulevard Blog

Boulevard Blog: Page 13 of 29

The Art of Salon Culture: How Craft Collective Redefines Client Experience

Hey there, I'm Emma Wei, the proud manager of Craft Collective. My journey has taken me through non-profit, ed-tech, aviation, fast food, an

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Leap Into Success: Technology-Driven Growth

Key takeaways from Boulevard Senior Education Manager Jozlyn Miller’s presentation at The FiLL Conference 2024 Every self-care business is d

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How HAIR HAS NO GENDER™ is Helping Salons Create Gender-Affirming Spaces

At Boulevard, we think Pride Month should never end. No, we’re not talking about the actual month of June (we’re well aware that has to end

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Is Your Tech Worth It? 6 KPIs You Need to Know

Boulevard Education Manager Skya Jones unpacks the metrics that help determine success Success in business does not come down to the luck of

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Why Managers are Investing in Salon Software with Payroll Features

Using a single comprehensive solution streamlines operations Manage the schedule. Update the service menu. Keep track of inventory. Train ne

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Text Marketing Has Arrived! Here's Everything You Need to Know

Boulevard’s two-way Text Marketing lets you reach clients instantly and directly with engaging SMS campaigns Email marketing is one of the m

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Inclusive Innovation: Elevate Your Self-Care Biz with LGBTQIA+ Inclusivity Tools

Here’s how to leverage technology and make your business a welcoming place for all Everybody wants to find a place where they belong. For me

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Saving More Than Just Hair: How HairToStay Provides a Boost to Cancer Patients

At Boulevard, we talk a lot about how self-care professionals have the unique ability to help us look and feel our best, and about what a po

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10 Best Practices Self-Care Business Owners Can Apply Right Now by Summer Layton

Give your clients the gold standard and they’ll keep coming back for more Greetings! I’m Summer Layton, founder of Habit medspa and facial b

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Revolutionizing Radiance: How Technology Drives Pure Glow's Success by Sean Bock

Hello, Sean Bock here. With nearly twenty years of experience in the beauty and skincare industry, I've seen firsthand how the right technol

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Grow Your Self-Care Business: How to Convert Your Sole Proprietorship to LLC

Transform your business in just a few months with these straightforward steps Your self-care sole proprietorship is booming, and now you’re

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Navigating Salon Success with Creative Strategies

Four adaptable, data-driven strategies for your salon from Boulevard Senior Education Manager Jozlyn Miller There’s no one right way to run

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Tips for Optimizing Your Self-Care Google Business Profile

Work your local SEO magic with these helpful tips If you’re running a self-care business, you need a Google Business Profile (previously kno

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The Psychology of a Positive Salon Experience: Understanding Client Expectations

Knowing the drivers of consumer behavior helps providers deliver next-level service Your salon is finally open to the public. You’ve got cut

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Behind the Look: Jen Atkin’s Journey From Celebrity Stylist to Industry Mogul

Styling A-listers was just the beginning What do you want to do with your life? Most of us are asked this question at some point in our youn

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Erasing Stigmas and Forging Futures with Beauty Changes Lives

At Boulevard, one of our core company values is to Elevate the Industry. We don’t just serve the self-care industry; we are committed to adv

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Why Your Self-Care Business Should Be on TikTok

Grow your business by tapping into an engaged audience Social media is a ubiquitous part of our lives. From staying in touch with friends an

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Unlocking Loyalty: The Power of Personalized Client Experiences by Jess Gonzalez

Hello, lovely readers! It’s Jess Gonzalez here, Senior Colorist at Benjamin Salon West Hollywood. Today, I'm thrilled to share some personal

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Our Team Is Your Team: 5 Ways Boulevard Supports Customers

Fast support that knows your business? Integrations that work the first time? Yeah, you’re worth it. When Lennon and McCartney wrote about g

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Behind the Look: Jenna Perry’s Balayage Brilliance

Learn how the New York City-based colorist perfected #hotgirlhair You know you’ve succeeded as a colorist when your clients’ new looks make

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It’s Time to Address Gender and Racial Disparities in Self-Care Capital Access

Marginalized groups are less likely than their white male counterparts to get loans. It’s not okay. In 1974, United States President Gerald

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3 Things I Wish I Knew When Managing a Spa with Boulevard's Jozlyn Miller

Jozlyn shares tips on how to understand the full scope of the client experience, dig into reports, and optimize your marketing At Boulevard,

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Introducing Boulevard Capital: Fair Funding That Lifts the Self-Care Industry

Equitable access to growth capital with no credit checks, interest, or personal guarantees Since 2016, self-care business owners around the

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Restoring Dignity Through Personal Care with Project Beauty Share

Earlier this year, to commemorate the 8th anniversary of its founding, Boulevard launched a new corporate giving initiative called Causes th

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