Boulevard Blog

Powered by Women: The Beauty Workforce

Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.

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Natural Hair Movement: From Activism to the Beauty Industry

Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.

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A barber tending to a client in a chair covered in a black smock.

Online Booking

Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough

Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.

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A closeup of a woman smoothing moisturizer into her cheeks.

Aesthetician vs. Esthetician: Salary & Training Differences

An aesthetician and an esthetician both work in skincare, but the scope of what they can do is different. An esthetician focuses on cosmetic

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Barbershop vs. Salon: Differences in Services, Pricing & Style

Find out which kind of haircare specialist is right for your next cut. Maybe you’re long overdue for a trim, or maybe you’re looking for a n

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Salon Industry Statistics, Trends & Benchmarks for 2027

TL;DR U.S. market size (hair salons): ~$63.4B (2026). IBISWorld Hair & nail combined (U.S.): ~$90.4B (2024); ~$95.3B (2026). IBISWorld  Busi

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An open laptop sits on a slate table. The screen shows Boulevard's Reporting tools.

The Numbers That Actually Move Your Business

Multi-million dollar salons, spas, and medspas still make decisions based on gut feeling and five open tabs. Boulevard's new reporting hub i

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How to Choose the Right Salon Software for Your Business

Disconnected systems can keep your operations working even if they don’t work well. Workflows like booking and inventory may run just fine o

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A salon employee helps a client check out at a front desk with a laptop and card reader.

Benefits of BNPL for Merchants: A Medspa Owner’s Guide

Many businesses dedicate enormous budgets to attract clients interested in high-value purchases. Medspas often already have them. The challe

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A woman smiles while looking at her smartphone. Text blocks show the contents of the messages on her screen; she's booking an appointment at a hair salon.

Appointment Reminder Templates You Can Use Right Now

Appointment reminders are easy to treat like routine administrative work, but the quality of the message carries significant revenue impact.

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A medspa patient and a medspa employee sitting down to discuss treatment options.

Category 2 Peptides: What the FDA Shift Means for Medspas

Peptide therapy has been around for years, with growth hormone-releasing peptides and performance-focused compounds building a steady follow

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