Boulevard Blog: Page 17 of 29

Opening an eyelash extension business means receiving the proper licenses, buying the right insurance, and obeying safety regulations Many b

Use up-front optimization to make your client’s first visit a comfortable and personal experience before they even walk through the door Y

Learn from the experts at Boulevard about how to lead with clarity, compassion, and confidence The wants and needs of the modern beauty empl

Share the cost of convenience with clients for a healthier, more transparent business What would your self-care business do with an extra $9

These AAPI-owned salons offer a variety of elevated self-care services Another May is upon us, which means summer is almost here. But this m

Here’s how to help your clients avoid or repair at-home beauty disasters DIY self-care horror stories based on questionable advice are nothi

Medspas are medical offices, so there are legal waters to navigate before cutting the ribbon Navigating legal waters is never fun, but it’s

Use discounts to drive sales without diluting your brand When things feel a little unsteady in the economy or your bookings are slowing do

The founder of the iconic Hairroin brand shares her vision of a welcoming salon environment and how the right salon software helps her achie

Human scrappiness, hairy floors, and other essential inspiration for Boulevard’s updated look Boulevard has a new look. While our aim to pr

The first step of the client experience is your chance to make a smooth impression However a client experience ultimately unfolds, it always

Medspas that take gratuities walk a thin line between accepting thanks and breaking the law It’s common practice to tip estheticians, and as

From setting prices to load-balancing schedules, salons and self-care businesses always benefit from insightful reports The best leaders of

Keep your new medical spa pointed toward its business goals You’re starting a medspa, and you need the right medspa equipment to make your

Reporting tools can help you identify bundle opportunities, seasonal sales, and much more Running a successful beauty biz means keeping clos

Here are 5 key performance-based marketing metrics to target Building your beauty business is a mixture of art and science. The art is creat

From first steps to finding a more advanced marketing solution, here’s how to get your medspa marketing efforts underway Every business owne

These easy-to-follow solutions illustrate how tech leads to healthier bottom lines Medspas are the most tech-forward cosmetic care providers

Get to know the must-have medspa marketing solutions to connect with clients, drive engagement, and bring in revenue The medspa market is bo

Understanding the source of lawsuits and staying on top of state requirements will ensure your Medspa avoids legal trouble The Medspa market

From Hollywood stars to the girl next door, Kate Somerville aims to make everyone feel comfortable in their own skin When 20-year-old Kate S

Plus some tips to help your team weather tough times Talk of recession is dominating the headlines. A recent survey found that 61% of econom

Here’s what you need to focus on to keep your clients coming back for years While creating an excellent client experience is a core ingredie

In order to retain clients and remain competitive, you need a cutting-edge tech suite Technology evolves at a breakneck pace, and it’s hard