Boulevard Blog
Powered by Women: The Beauty Workforce
Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.
Natural Hair Movement: From Activism to the Beauty Industry
Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.
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Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough
Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.
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How To Open a Medical Spa: A Step-by-Step Guide to Get Started
How To Open a Medical Spa: Your Guide for a Successful Launch TL;DR — How To Open a Medspa Want to know how to open a medical spa? There are
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Who Can Open a Medical Spa?
Ownership, licensing, and compliance tips for a profitable medical aesthetic business. Opening a medical spa blends healthcare with beauty
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Nail Salon Marketing: Strategies to Get and Keep Clients
A busy Saturday afternoon can feel like business is booming. But when new business depends mostly on foot traffic and word of mouth, those S
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Medical Spa Insurance Explained: What Every Policy Should Cover
A single malpractice claim can be costly for a medical spa, with expenses often as high as six or seven figures. While most medspa owners kn
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SEO Guide for Medspas: How to Rank Higher and Attract More Patients
When a potential patient searches for “medspa near me,” your practice battles for attention against everyone from dermatologists to day spas
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Mindbody Alternatives: Why Businesses Are Switching
Mindbody’s software platform keeps appointments lined up and payments moving, giving salons and medspas a reliable starting point for runnin
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Best Booking Sites for Hairstylist: What to Know Before You Choose
The best booking sites for hairstylists adapt as their businesses grow and evolve. What supports a small team that’s just getting started ma
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HIPAA-Compliant Medical Spa Software: A Buyer’s Guide
Do Medspas Use HIPAA-Compliant Software? What Owners Need to Know Medspas may feel more like self-care than healthcare, but HIPAA doesn’t dr
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