Boulevard Blog: Page 3 of 29

Peptide therapy has been around for years, with growth hormone-releasing peptides and performance-focused compounds building a steady follow

Your hair salon’s website only supports the business if visitors can find services and book appointments without friction. Effective hair sa

Spa franchise opportunities often seem like the ultimate shortcut to scaling a beauty and wellness brand without the hassle of launching you

Plenty of seemingly official numbers online claim to show the latest national average for a nail technician’s salary. On their face, these s

Barbershop Management: How to Run a Profitable and Organized Shop Don’t let a barbershop’s tight service menu deceive you. Although most cli

At a busy medspa, front desk staff are often checking patients in and processing payments while the phone rings. Some incoming calls get mis

Payment plans give excited clients more options to book a high-ticket service, even if the total cost gives them sticker shock. Business own

Peptide therapy is getting more and more common on medspa menus. The uses and benefits of peptide therapy vary, but many treatment plans run

It’s easy to spend a fortune on ads that will never work, but these hair salon advertising steps will set you up for success. Not every ad c

Choosing a HIPAA-Compliant CRM for Your Medspa: A Guide Patients trust medspas with some of their most sensitive information, and keeping th

Imagine this: Your salon just had three strong months in a row. Clients gushed over their new looks, tipped well, and promised to come back.

The way you price your medspa treatments has a major impact on the business’ financial sustainability and reputation. If prices are too low,

Sometimes it’s necessary to implement a salon price increase, especially as operational costs rise and services evolve. With the right strat

Grow your brand, improve sales, and boost retention with these aesthetics marketing ideas The aesthetic medicine industry is booming. Report

Bringing your aesthetics business to life in a competitive beauty and wellness market takes more than great marketing and an attractive serv

Mobile booking software can help salon owners streamline client appointment bookings and achieve fuller schedules. But a convenient digital

Most salon owners put their energy into the in-salon client experience: the consultation, the styling technique, and getting someone to walk

Drafting engaging email campaign content is time-consuming, and you can waste time without the data to target the right audience at the righ

A busy salon has plenty to celebrate, but a full calendar doesn’t necessarily mean your business efficiently converts today’s demand into la

Medspa teams often toggle between separate booking and charting systems every time a client comes in. Patient records live in one platform,

A client might leave a consultation excited about new hair extensions or a laser treatment, then get cold feet when they see a four-figure t

Ask most salon owners about their revenue, and they'll have the numbers ready without thinking twice. But ask them where the money goes each

Most visitors give a spa website just a few seconds to grab their attention. If pricing, services, and the path to booking are unclear, they

This article is for educational purposes only. Boulevard is not a CRM platform. The competitor references in this article are used for resea