Boulevard Blog

Powered by Women: The Beauty Workforce

Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.

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Natural Hair Movement: From Activism to the Beauty Industry

Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.

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A barber tending to a client in a chair covered in a black smock.

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Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough

Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.

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A person with their eyes closed receives a facial massage from a spa employee.

What Owners Need to Know Before Buying a Spa Franchise

Spa franchise opportunities often seem like the ultimate shortcut to scaling a beauty and wellness brand without the hassle of launching you

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Technician files woman's fingernails during a deluxe manicure.

Nail Technician Salary: How Much Money Do Manicurists Make?

Plenty of seemingly official numbers online claim to show the latest national average for a nail technician’s salary. On their face, these s

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A barber uses an electric razor to cut a fade for his client.

Barbershop Management: How to Run a Profitable and Organized Shop

Barbershop Management: How to Run a Profitable and Organized Shop Don’t let a barbershop’s tight service menu deceive you. Although most cli

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8 Simple Ways to Advertise Your Hair Salon and Get Results

It’s easy to spend a fortune on ads that will never work, but these hair salon advertising steps will set you up for success. Not every ad c

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A salon owner and her client stand in front of the reception desk. A receptionist sits in front of a computer next to the Boulevard Duo payment processor and a tablet.

How Can My Business Offer Payment Plans and Fill More Chairs?

Payment plans give excited clients more options to book a high-ticket service, even if the total cost gives them sticker shock. Business own

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A smiling client is greeted by a cheerful receptionist at Pure Glow.

Virtual Receptionist Software: What Medspa Owners Need to Know Before Choosing

At a busy medspa, front desk staff are often checking patients in and processing payments while the phone rings. Some incoming calls get mis

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A medical aesthetician performs anti-wrinkle injections on a woman's upper lip.

Peptide Therapy Cost: Pricing Strategies for Medspa Owners

Peptide therapy is getting more and more common on medspa menus. The uses and benefits of peptide therapy vary, but many treatment plans run

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A medspa manager holds a tablet, smiling as he welcomes medspa clients.

Choosing a HIPAA-Compliant CRM for Your Medspa: A Guide

Choosing a HIPAA-Compliant CRM for Your Medspa: A Guide Patients trust medspas with some of their most sensitive information, and keeping th

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