Boulevard Blog

Powered by Women: The Beauty Workforce

Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.

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Natural Hair Movement: From Activism to the Beauty Industry

Learn how the natural hair movement revolutionized the beauty industry. We’ll cover history, care techniques, and how to serve natural hair clients.

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A barber tending to a client in a chair covered in a black smock.

Online Booking

Great Hair, Bad Vibes: Why 71% of Clients Say Technical Skill Isn’t Enough

Learn how your self-care business can combine incredible treatments with fantastic service to win over first-time clients and build their loyalty.

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Narrow it down

Salon Retail Sales: How to Sell More Products in Your Salon

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An aesthetics patient wears protective eyewear while receiving laser treatment on their face.

Aesthetics Marketing: 5 Strategies to Grow Your Business

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A seated person in a hair-cutting cape bends forward to allow another person, whose face is off frame, to clip their hair.

Client Retention Strategies That Work During a Salon Price Increase

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How to Increase Your Salon’s Clientele: 10 Proven Strategies

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Rolled white towels on a soft blue blanket beside a glass bottle of botanical oil and small skincare jars

Medspa Price List: Treatment Costs and Building a Menu

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An aesthetics provider wearing blue gloves administers an injectable treatment to a client's neck in a bright treatment room

How to Start Your Own Aesthetics Business: Guide and Tools

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An aesthetics patient wears protective eyewear while receiving laser treatment on their face.

Mobile Booking Software for Salons: 4 Key Features

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Salon Budget Examples: Monthly Expenses by Business Type

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