The Perfect Salon: A Data-Driven Guide to Creating the Ideal Client Experience

TikTok beauty videos garner millions of views and set global trends — but are they actively harming people? Discover how to separate fact from fiction inside.

You’ve dreamed of using the latest treatments to help people look and feel their best. Now it’s time to dig in and learn how to start a medical spa

National Hispanic Heritage Month is running from September 15 to October 15. Here are the top Latiné influencers to follow in celebration.

When it’s warming up outside, these are the four cooling spa treatments you should consider adding to your service menu.

Increase your medspa’s revenue with nine proven tactics, including membership programs, high-margin treatments, and personalized client care.

Running a medspa is hard. These 7 podcasts offer invaluable advice on all things aesthetics, from the latest in injectables to creating the best client experiences.

Whether you’re looking to add some holiday cheer or getting ready for summer, these seasonal massage menu ideas will keep clients coming back for more.

This holiday season, steer your clients toward gifts that provide experiences rather than just more stuff they’ll toss in a drawer. Here’s how.

The new Boulevard design launch is here, and we discussed how it came together with Senior Art Director Wood Simmons.