Meet the Founders

End every appointment on a positive note with a seamless send-off. Here’s how self-care business owners can leverage technology to foster long-term loyalty.

The “clean girl aesthetic” is one of today’s most viral TikTok trends. Is it cultural appropriation? Learn why the look’s true origins are so important.

Learn how great email campaigns can improve bookings and revenue. Get salon email marketing strategies that keep clients engaged and coming back.

Learn how salon analytics software works, how it tracks metrics like revenue and retention, and how it helps you get instant, up-to-date answers.

Are you struggling to attract loyal customers? These spa marketing ideas can help you boost brand awareness.

Almost all consumers make decisions based on reviews and testimonials. Here’s how to leverage that positive feedback about your business.

From a single location to becoming the medspa to the stars, discover how SEV provides a luxurious experience that makes everyone feel like a celebrity

Wondering how much med spa owners make in 2025? The average medical spa earns $1.8M–$2M annually, with owner salaries of $280K–$500K+ and profit margins of 20–25% (top spas reach 40%). See the latest benchmarks and strategies to boost revenue.

Wondering how to make a salon successful? These tips from four top brands will inspire you to stand out and grow your business.