Profit Playbook:
Maximizing Services
and Sales During
Peak Season
The holiday season is a prime opportunity for self-care businesses to boost revenue and deepen client relationships. Learn how to make the most of the year’s busiest season with strategies to help you increase sales, engage clients, and set up a lucrative new year. You’ll learn:
How to build client loyalty that extends beyond the season
Simple ways to enhance experiences while increasing your ticket prices
Why gift cards are the holiday hero for clients and your business
A ready-made checklist to keep your team organized and track progress

Related Posts

How Marketing Automations Boost Bookings and Unlock Hidden Revenue
Here’s how automating your marketing campaigns can ensure your self-care business is always top-of-mind, earning you revenue you might otherwise have missed.
Read Article
New Year, New Goals: Building Client Retention Programs for Year-Long Success
Looking to build a better self care business in the new year? Start by turning more one-time clients into regulars with our guide to client retention programs.
Read Article
The Evolving Role of Technology in Salon Education
Tech has opened up salon education to the masses and gives you back more time to spend with your staff. Discover how inside.
Read Article
How Enterprises Harness Technology to Nurture Client Engagement
Learn how enterprise businesses in the self-care space can use innovative software features to build and nurture strong client relationships.
Read Article
Prep Time: How to Use the Fall Season to Ramp Into Holiday Success
Fall is more than the lead-up to the holidays. Here’s how you can make the most of your quiet period, from investing in your staff to hosting seasonal parties.
Read Article
Booking Bailout: Why 70% of Gen Z & Millennials are Abandoning Appointments
Learn what causes Gen Z and Millennial clients to abandon their self-care appointments during the booking process — and how you can stop it from happening.
Read Article
CROWN Act Update: The Latest on Eliminating Race-Based Hair Discrimination
Discriminating against someone based on their hairstyle or hair texture may soon be considered illegal at the federal level.
Read Article
Beauty Appreciation or Appropriation? The Cultural Divide.
Adele in Bantu knots. Kardashians in cornrows. When it comes to the adoption of black hairstyles by non-BIPOC communities, is it cultural appreciation or appropriation? Catherine LaCroix explores.
Read Article
Running a Successful Business With Barbershop Software: The Ultimate Guide
The right barbershop software streamlines operations and saves time — while the wrong choice could be a burden. Here’s how to find the best solution for you.
Read Article