Video

Boulevard Walk Ins: Nova Arts

Step into Nova Arts - a sustainable salon in the heart of Downtown LA where artistry, expression, and community transformation take shape.   

In this episode of Boulevard Walk In, we meet Sal, a true maestro whose journey began in a garage and evolved into a global career shaping hair—and lives. From his roots in Mexico to cutting-edge work at elite salons, Sal’s passion for connection and personal growth shines through every cut, color, and conversation.

With Nova Arts, Sal has created a safe, inclusive space where clients are encouraged to explore their individuality and where sustainability and education guide the mission forward. This is hair with heart, purpose, and power.

Related Posts

From Owner to Seller: How to Take Control of Your Business's Financial Future

You’ve established great self-care businesses — but are you ready for retirement? Last Client of the Day guest, and Thrive Business Services owner Randi Rose discusses how you should plan for your financial future.

Read Article

HIPAA-Compliant Medical Spa Software: A Buyer’s Guide

Discover what HIPAA-compliant medical spa software has to include to protect sensitive patient data and keep your medspa operating safely.

Read Article

No Plan B: Adopting the Success Mindset

Adopting a healthy success mindset can help your salon overcome just about any challenge.

Read Article

The Art of Group Bookings: Crafting a Premier Experience for Multiple Guests

Group bookings are a great way to fill schedules, and making every guest in the group feel like a star can unlock even more value. Here’s how to do it.

Read Article

Salon Education: The Complete Guide

Everything you need to know about salon education, from getting your start as a stylist assistant to keeping up your continuing education credits.

Read Article

Salon Reports: How to Use Data to Grow Your Revenue

Salon reports reveal exactly how your business is performing. Boulevard makes it easy to pull, read, and act on this information for better growth

Read Article

Get Inspired by “Self Made,” a Dramatization of the Life of Madam C.J. Walker

Madam C.J. Walker’s journey to successful entrepreneur, beauty brand owner, and self-made millionaire makes her an inspiration for the ages.

Read Article

Payment Processing Outage Guide for Salons

Facing a payment processing outage? Learn how salons can troubleshoot issues, accept backup payments, and keep operations running smoothly.

Read Article

Clean Slate or Full Plate? How Self-Care Businesses Migrate Their Data

Wondering how to migrate your data as you move to new self-care business software? Here’s why the “less is more” approach may be best.

Read Article

Looking for more industry trends, tips, and insights?