How Freecoat Nails Polishes its Client Experience With Boulevard
Freecoat Nails is a non-toxic nail and beauty bar franchise with five locations across North and South Carolina. The company turned to Boulevard in early 2021 to support its growth while staying true to its mission of delivering high-quality, environmentally conscious services. After struggling with unreliable legacy software that couldn’t handle group bookings, automated reminders, or consistent customer support, Freecoat adopted Boulevard’s all-in-one client experience platform and quickly saw measurable results: a 10% increase in service sales, 15% increase in gift card sales, 12% increase in gratuities, and a 78% reduction in no-shows.
Learn how Boulevard supported Freecoat’s success—read the full case study.
Related Posts
Better Than a Crystal Ball - Beauty Industry Predictions You Can Actually Use
The beauty trends that will explode in 2022 include social media features, digital communication, retail, and more.
Read Article
How to Gain and Retain Clients with Spa Marketing Software
Discover why spa marketing software is such a powerful tool for automating and scaling your business’ client outreach and retention efforts.
Read Article
Patient Record Management: What Medical Spas Need to Know
Boulevard explains how patient record management for medspas works in one connected system, from HIPAA compliance and access controls to secure storage.
Read Article
Black-Owned Beauty Businesses to Celebrate in February and Beyond
February is the perfect time to make a commitment to supporting Black-owned beauty businesses. Read here for some of the many worth celebrating in February and beyond.
Read Article
Why Salons Should Focus on Client Loyalty as a Top KPI
Loyalty isn’t intangible when you can measure its long-term impact on your salon.
Read Article
Brow & Lash Business Names: How to Catch Your Clients’ Attention
When launching a new beauty business, its name should make a positive first impression. Here’s how to choose a brow or lash business name that stands out.
Read Article
What to Look For in Modern Salon Scheduling Software
Looking for modern salon scheduling software? Discover the must-have features—self-booking, integrated client profiles, smart scheduling, and automated reminders—that boost efficiency, reduce no-shows, and keep clients coming back.
Read Article
Drive Salon Revenue with the Right Pricing Strategy
If you can strike the right balance, your salon’s pricing strategy will increase profit margins and enhance client satisfaction.
Read Article
How to Create a Cohesive Client Experience for Your Multi-Location Self-Care Biz
Consistent experiences foster loyalty and build deeper client relationships. Learn how self-care brands can create cohesion across multiple locations.
Read Article