How RUMA Aesthetics Reduced Payroll From Hours to Minutes With Boulevard

Shelby Miller, DNP, FNP-C, is a rock star in the medspa world. Her knowledge and expertise as a top-in-the-nation medical aesthetic injector, trainer, and conference speaker have earned her acclaim as one of the preeminent talents within the industry. In 2018, she founded RUMA Aesthetics to provide a personalized, high-end, and modern approach to facial aesthetics. The business started lean but has since grown into a 16-room location that’s constantly adding new departments, machines, providers, and (most importantly) clients. Read on to learn how Boulevard supported this growth.




RUMA Aesthetic’s previous reporting and commissions payment system wasn’t cutting it. Learn how Boulevard helped cut payroll times from hours down to minutes.

Related Posts

Increase Revenue Through the Client Experience: Tips From Boulevard's Skya Jones

Learn how the client experience extends from moment of booking to post-service, encompassing every interaction. By streamlining these touchpoints and optimizing processes, businesses can concentrate on what matters, delivering outstanding value to clients.

Read Article

Powered by Women: The Beauty Workforce

Nearly 89% of beauty professionals are women. Explore how women power the salon, spa, and medspa workforce — and why their labor, care, and expertise fuel one of the fastest-growing industries in the U.S.

Read Article

The Art of Salon Culture: How Craft Collective Redefines Client Experience

Explore how Emma Wei and Craft Collective revolutionize salon culture with strategic hiring, exceptional client experiences, and engaging storytelling. Discover the keys to their success in creating a collaborative, innovative, and luxurious environment.

Read Article

Everything Esthetician: The Complete Guide

Read this breakdown to understand what an esthetician does, and how they differ from other roles.

Read Article

4 Simple Ways Your Beauty Biz Can Support Breast Cancer Awareness Month

Fundraising is just one way to get involved this October. Try any or all of these approaches to supporting breast cancer patients and research.

Read Article

How Stylists Can Help Their Clients With Postpartum Hair Loss

Boulevard breaks down postpartum hair loss for stylists, including what causes it, how long it lasts, and how to support clients through it.

Read Article

Why Reporting Software Is Your Secret Weapon Come Tax Season

Reporting software keeps beauty biz professionals out of the ledgers and in their salons. Read on to learn how.

Read Article

How to Develop a Salon Social Media Marketing Strategy

Building an effective salon social media marketing strategy, along with a strong online presence, is an effective and authentic way to grow your self-care biz.

Read Article

Medical Spa Service Menu: Build Your Medspa for Profitability

Let’s look at how to build a medspa service menu that brings in clients and drives revenue. Plus, we’ll explore creating a strong pricing strategy.

Read Article

Looking for more industry trends, tips, and insights?