Article

Boulevard Success Stories Vol. 10: Elite Aesthetics

In this episode of Boulevard Success Stories, we sit down with Mariesa Porter, MSN, APRN, CANS—founder of Elite Aesthetics—to talk about building one of Manhattan’s most sought-after luxury medical spas.

Filmed in NYC’s Flatiron District, Mariesa shares how she launched Elite Aesthetics in 2017 and quickly scaled it into a science-driven, patient-first practice rooted in best practices—not trends. Her approach? No one-size-fits-all treatments. Every patient experience is thoughtful, personalized, and grounded in clinical expertise.

Behind the scenes, Boulevard powers the operational excellence that makes that level of care possible.

Mariesa dives into how Boulevard’s:
Intuitive booking platform elevates the client experience while simplifying logistics
Robust client charting supports compliant, customized care
Real-time reporting gives her clarity into performance and growth
Marketing tools help drive retention and repeat visits
Automated forms streamline intake with flexibility for a medspa setting

For Mariesa, it’s not just about software—it’s about building a team-focused, driven culture supported by systems that actually work.

Watch to learn how Elite Aesthetics blends clinical excellence with operational precision—and how the right business management platform helps make sustainable growth possible.

Related Posts

Boulevard’s Best: Why Automated Marketing is a Must-Have for Growth

Discover how your self-care business can use automated marketing to boost growth and revenue with Boulevard!

Read Article

How Salons & Spas Can Contribute to a Green Future

By prioritizing green products and treatments, you’ll gain new clients while minimizing your carbon footprint.

Read Article

The Tech Touch: How Loyalty Software Turns One-Time Clients Into Long-Term Gold

The right tech solutions can help a one-time visit to your salon transform into a loyalty that lasts for years. Here’s what you need to know.

Read Article

FICA Tax Credits for Salons, Barbershops, and Spas

The FICA Tip Credit has benefited the restaurant industry for almost 30 years. Read why the beauty industry deserves the same benefit.

Read Article

3 Popular Beauty Treatments for Men

From laser hair treatment to relaxing pedicures, spas can offer many services that benefit men’s health.

Read Article

All About APIs: What Beauty Enterprises Need to Know About Custom Software

APIs help your app communicate with other apps. Learn more about how they help jumpstart and customize your development efforts.

Read Article

How Spoke & Weal’s Stylist-Forward Approach Is Disrupting the Salon Industry

Discover how Spoke & Weal gives its hairdressers the opportunity to explore their passions in an energetic and collaborative environment.

Read Article

Helping Your Business Stay FTC Compliant With Click-to-Cancel

Wondering how the FTC’s new click-to-cancel rules will affect your self-care business? Here’s what you need to know and how to prepare.

Read Article

The Ugly Truth: How Predatory Beauty Schools Are Driving the Need for Reform

Predatory beauty schools might not be common, but the ones that do exist are bringing to light important issues. Read here to find out how.

Read Article

Looking for more industry trends, tips, and insights?