How RUMA Aesthetics Reduced Payroll From Hours to Minutes With Boulevard
Shelby Miller, DNP, FNP-C, is a rock star in the medspa world. Her knowledge and expertise as a top-in-the-nation medical aesthetic injector, trainer, and conference speaker have earned her acclaim as one of the preeminent talents within the industry. In 2018, she founded RUMA Aesthetics to provide a personalized, high-end, and modern approach to facial aesthetics. The business started lean but has since grown into a 16-room location that’s constantly adding new departments, machines, providers, and (most importantly) clients. Read on to learn how Boulevard supported this growth.
Related Posts
Some Wine With Your Balayage? Beauty Biz Pairings That Help Salons & Spas Thrive
Looking for new streams of revenue for your beauty biz? These genius business pairings are a great place to start.
Read Article
Relationships and Retention: Strategies for Creating a More Connected Culture
Get insights from Boulevard Director of Education Shanalie Wijesinghe on how to create the lines of communication necessary to mentor and retain stylists.
Read Article
Navigating Salon Success with Creative Strategies
Read about four creative, data-driven strategies to find success for your salon in this guide from Boulevard’s senior education manager Jozlyn Miller.
Read Article
3 Tactics to Conquer Inventory Management
Managing stock for your salon just got easier. Use these three tactics to guide your inventory management strategy.
Read Article
Expert Strategies for Building Effective Loyalty Programs
Learn how to create a loyalty program to boost customer retention with effective strategies. Explore types, steps, and examples to enhance growth and engagement.
Read Article
Massage Software: The Best Solutions for Scheduling and Billing
Massage software platforms make managing day-to-day operations easier, letting you focus on what matters. Learn more about ways to automate and optimize inside.
Read Article
Best EMR for Medical Spas: How to Choose the Right Platform
Boulevard breaks down the best EMR for medical spas in 2026, and explains why many owners need an operational platform, not just clinical charting.
Read Article
Building Loyalty and Revenue: The Key Role of Membership Programs in Self-Care
Learn how to create worthwhile membership programs, which can produce steady revenue streams while encouraging your clients to come back again and again.
Read Article
Lessons From the Best in Tech: Dyson, and How to Build Brand Cachet
Learn how Dyson's unique approach to creating must-have household appliances could also help your beauty business.
Read Article