Case Study: Hairroin Salon

Janine Jarman founded Hairroin in 2005 as a way to empower radical self-confidence
through cosmetological expertise. Since then, she has grown the business to two locations in New York and Los Angeles, and added a digital salon, Parlour H, to the Hairroin family.

Home to a team of the industry’s most talented and in-demand stylists, Hairroin has become the go-to destination for anyone looking for fashion-forward looks and superior service.

At the helm of that superior service in the LA location is Elvira Gardenas, who sat down with Boulevard to discuss some of the highs and lows Hairroin has faced on their journey 
to success.

Read more below:







Related Posts

Stop Ghosting Clients With These Virtual Receptionist Solutions

These five virtual receptionist solutions will make sure your team never misses a call and never leaves a client hanging.

Read Article

8 Boulevard Customers Worth Celebrating During Pride and Beyond

For Pride Month, we’ve highlighted eight businesses that take special care to make LGBTQ clients comfortable, whether they’re owned by queer people or not.

Read Article

The Case for Medspa Memberships

Medspa memberships increase revenue and loyalty by giving clients incentive to keep coming back.

Read Article

From Solo to Squad: Forming a High-Performing Team in Your Self-Care Business

Ready to grow your self-care business? Facial Lounge founder Amber Johnson shares advice on recruiting and nurturing a team that’s ready to expand.

Read Article

3 Tactics for Combating Tipping Fatigue at Your Beauty Biz

Is tipping fatigue cutting into your beauty business’ bottom line? These tips will help you build a more tipflation-resistant workplace.

Read Article

What’s a Referral Program? Guide for Wellness Marketing Teams

What’s a referral program, and how do you set one up for your spa or salon? Learn how to grow your beauty business sustainably with referral marketing.

Read Article

How Technology Supports the Service Stage of the Client Experience

Learn how to use technology to make the service stage of the client experience unforgettable.

Read Article

Lessons From the Best in Tech: Why Slack's Human Approach to Comms Succeeds

Communication platform Slack has mastered the art of outbound comms by respecting its customers’ time, attention, and humanity. Here’s how.

Read Article

How a Great Experience Can Be the Key to Winning Over Gift Card Clients

Turn gift card clients at your self-care business into regular visitors by providing top-notch service and keeping the lines of communication open.

Read Article

Looking for more industry trends, tips, and insights?