How Saunders and James Uses Boulevard to Boost Bookings and Keep Clients Happy
Michelle Saunders, renowned celebrity manicurist, turned her vision for elevated, personalized nail care into reality with Saunders and James Nail Care in Oakland, CA. Since opening in 2019, Saunders has relied on Boulevard to deliver seamless multi-location management, exceptional client experiences, and optimized scheduling. Now, with a thriving second location, Duo Nail Studio, Boulevard’s technology continues to streamline operations and support Saunders’ high standards for client care. Discover how Boulevard helped Saunders set a new benchmark for the self-care industry.

Related Posts

How to Find Stylists for Your Salon: 7 Tips to Find & Keep Creative Geniuses
It’s not enough to know how to find stylists for your salon — you also need to give them reasons to stick around. Use these 7 tips for success!
Read Article
The Art of Group Bookings: Crafting a Premier Experience for Multiple Guests
Group bookings are a great way to fill schedules, and making every guest in the group feel like a star can unlock even more value. Here’s how to do it.
Read Article
Create a Competitive Positioning Matrix for Your Salon in 3 Easy Steps
Make sure your salon stands out in the crowded marketplace with a competitive positioning matrix. We’ll help you make one.
Read Article
Inspiring Excellence: 5 Boulevard Businesses Redefining Top-Tier Experiences
Boulevard customers are always raising the bar for client experiences. From top-shelf comms to inclusive pricing, here’s how they make clients feel like stars.
Read Article
Introducing Boulevard Capital: Fair Funding That Lifts the Self-Care Industry
Self-care business funding without the inherent bias, credit checks, and complicated approval processes? It’s possible with Boulevard Capital.
Read Article
How to Develop a Salon Social Media Marketing Strategy
Building an effective salon social media marketing strategy, along with a strong online presence, is an effective and authentic way to grow your self-care biz.
Read Article
Why Reporting Software Is Your Secret Weapon Come Tax Season
Reporting software keeps beauty biz professionals out of the ledgers and in their salons. Read on to learn how.
Read Article
How to Start Your Own Lash & Brow Business: The Ultimate Guide
Wondering how to start your own lash business or get your brow business off the ground? Start with this guide.
Read Article
Spa Management: 4 Best Practices to Improve Your Business
From smart booking to report wizardry, this guide will teach you spa management best practices to help you conquer your schedule, inventory, and more.
Read Article