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Selecting Salon & Spa Enterprise Platforms: 4 Crucial Considerations

By Shanalie Wijesinghe . Jan.27.2021

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Whether your salon or spa is a franchise, a chain, or a blend of both models, finding the right platform for your enterprise business can be a difficult process. Enterprises have complex needs, which means it’s even more important to make the right platform choice. And by “right” we mean a platform that offers long-term growth, helps to scale your business, and continues to provide a true partnership. In order to find the best platform possible, we recommend keeping the following four things top of mind during your search. 

1. Look for a comprehensive platform that will offer consistency

Running an enterprise business means managing many complex workflows, so it’s important to choose a platform that’s prepared to help you consolidate cross-location operations all under one roof. If the platform you’re considering isn’t solving all of your multi-location needs, odds are it’s not a good fit. Be on the lookout for features that allow you to seamlessly add new locations, track membership and gift card reconciliation, and ensure brand consistency within all client communications. The ideal platform will give you a birds-eye view of your business, from the full corporate level to an individual look at every location, territory, or region.

Boulevard is ready to do just that with an all-in-one platform that keeps you in the drivers’ seat—allowing you to define every business setting across access permissions, offering smart scheduling to optimize appointments, assisting with inventory management, providing customizable cross-location reports, and more. The platform is also designed to give users an individualized experience that delivers exactly what they need, from management to professionals to the front desk, empowering all staff to perform at their best across all their devices.

Selecting Spa & Salon Enterprises

2. Seek stability and security to keep your data safe

Picture it: in the midst of managing multiple locations, your business management platform goes down. It’s an enterprise owner’s worst nightmare. An outage like this can result in data loss, not to mention that it can cause chaos for staff while leading to a poor client experience for those unable to book or check out during the downtime.

Because of this, it’s crucial to consider the security track record of the platform you are selecting as a way of making sure that you will always stay up and running—after all, your peace of mind is priceless. Luckily, with Boulevard, your business is in the best of hands. The platform consistently reports a 99.9% uptime, and we offer a service-level security agreement, so you can sleep well knowing your business is running on a solid foundation.

3. Consider a platform that works in harmony with all your other systems

The last thing you want to deal with when bringing on a platform is having to manually patch all of your systems together. Between potential data loss, piecing together reports, and trying to make sense of what’s happening across all locations, consider that headache a full-blown migraine. Since you’re likely already using other tools, finding a platform that works in tandem with your systems can save you significant day-to-day stress. While most other management platforms don’t play well with others, Boulevard’s public APIs and integrations connect all outside systems to our platform easily and seamlessly, so you can manage everything in one place. Consider us an expert at working with other experts.

4. Don’t settle for less than dedicated partner support

Your business management platform should be a true partner and a trusted ally who is not only dedicated to supporting your business, but who will also tell you how your business is doing every step of the way with recommendations, insights, and check-ins. Since this is arguably the most important aspect of a management platform, make sure the options you’re considering aren’t skimping on support. For comparison, here’s what Boulevard is ready to offer your business.

Right out of the gate, all enterprise Boulevard customers are set up with their very own dedicated success squad, including partner managers, onboarding specialists, and support engineers who are standing by to help your business at any time, within minutes. Plus, along with bespoke platform training sessions to get your team up and running, we also provide quarterly business reviews with highlights, challenges, and suggested solutions so your team can fully understand performance. With a dedicated partner like Boulevard, you’re never flying blind. We’re always here to help, back you up, and be that second set of eyes wherever you need us. It’s what true partners do. 

At the end of the day, you should feel confident that the platform you select to help manage your enterprise business is one that will make it thrive. If you have any questions about how Boulevard can work for your enterprise needs, we’re happy to set up a complimentary consultation with a product expert. Book yours today.

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Shanalie Wijesinghe . @justaskshani

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