Beauty businesses have a conflicted relationship with Amazon. The monolithic tech company makes it easier for salons, barbershops, and spas to keep their shelves stocked with high-quality products. But Amazon has also taken its pound of flesh — snatching up more than its fair share of consumer retail sales.
Now Amazon has launched a brick-and-mortar salon, and beauty pros everywhere are thinking through their next moves. If you’re wondering what this news means for the industry — and how you should respond — then read on. This blog post gives you three essential tips for navigating the implications of this announcement.