Switch to software
that grows
with you

Whether you’re looking to open new locations or optimize your current ones, Boulevard is the only client experience platform designed to help multi-location salons, spas, and medspas accelerate growth and retain clients without losing the personal touch.

By requesting a demo, you agree to our Privacy Policy. We’ll call, email or text you to book your demo or to follow up with you. Standard message and data rates apply.

  • Capterra Best Value 2025
  • Software Advice Best Customer Support 2026
  • G2 Easiest Setup, Fall 2026

Boulevard is built for businesses with:

  • Centralized
    front desk

  • Business
    website

  • Multiple service
    providers

Get a better view of your operations. Access calendars, client profiles, sales, inventory, messages, marketing and reports – all in one place. Flexible custom reporting lets you roll-up to the business view or drill-down to location specific performance. Save and share reports or pull data into your current BI tool.

A manager reviewing business-wide reporting in Boulevard

Clunky self-booking quietly kills client retention. Precision Scheduling™ recommends your “best” times, eliminates gaps, and boosts staff productivity. Feature your brand or use our APIs to go fully custom. Easily track and reconcile add-ons, memberships, packages, and more across all your locations.

Boulevard online booking on a client’s phone

Switching platforms, adding new locations, or getting straight answers to questions shouldn’t be so hard. Our customers will tell you – they join for the amazing product and stay for the amazing team. We make sure you’re supported from day one and you’re always getting the most value from our product. Period.

The Boulevard team at work
A manager reviewing business-wide reporting in BoulevardBoulevard online booking on a client’s phoneThe Boulevard team at work

Get results, not excuses

More services booked
16%
Fewer no-shows & late cancellations
71%
More retail sales
18%
More gratuity from clients
24%

1 Average impact T+90 days after switching to Boulevard


You deserve tech that won’t hold your business back

  • Precision
    Scheduling™

  • Text & Email
    Marketing

  • All-in-One
    Payments

  • World-Class
    Support

  • Automated
    Workflows

  • Robust
    Reporting

Scale your operations without losing an inch of sanity

Our goal is simple: help you and your business become wildly successful. Boulevard gives you the tech and support you need to reach your goals.

Boulevard client notes, appointment stats and upcoming bookings around a smiling clientBoulevard client notes, appointment stats and upcoming bookings around a smiling client
  • Being able to offer guests the convenience of booking at any of our locations through one website is fantastic. It ensures we can always provide top-notch support, no matter where they visit. Having all their info and notes in one place makes every visit feel personalized and seamless.”

    Bethany S.,
    Virtue Vegan Salon

  • Boulevard is a true partner. The platform is so intuitive that we can train front desk members in less than an hour, and they’re able to pick up more and more as they use it. Boulevard continues to improve, and we get support at lightning speed that blows the competition away!”

    James Bohan-Pitt,
    Owner, Glow Up Studio

  • Our receptionists pick up Boulevard in like a day versus the old system, where they needed two weeks. The aestheticians love it, it’s super easy to use on their iPad at their station, and the franchisees love being able to control more at their center.”

    Cheyanne Thurston,
    VP of Marketing, Face Foundrié

AI that works for you:

  • AI-receptionist

    Support your front desk, 24/7

    Beau answers calls, handles questions, drives bookings, and takes messages, giving your team coverage while they stay fully present with clients.

  • AI-driven booking

    Optimize your calendar with predictive booking

    Precision Scheduling™ learns your business rhythm to predict availability, filling your calendar with the right services, at the right times, and maximizing your revenue, without sacrificing guest experience.

  • AI-powered marketing

    Let AI write and design for you.

    Create beautifully designed, on-brand emails in minutes. Boulevard Marketing uses AI to suggest subject lines, email copy, and even generate custom imagery—all tailored to your brand.

Frequently Asked

Boulevard is a business management software built for appointment-based beauty and wellness businesses. It helps manage the entire client journey, including online booking, client management, payments, marketing, messaging, and reporting.

Boulevard plans start at $159/month per location for salons and spas and $199/month per location for medspas for monthly billing, with a 10% discount for annual billing. Additional features and add-ons are available. Our team can walk you through the options and help you build the right solution for your business.

While some lower-cost tools focus primarily on appointment booking, Boulevard is designed to support your entire business. Your subscription includes tools for booking, payments, client management, marketing, messaging, reporting, and operations, all working together in one platform.

Every plan includes a set amount of free monthly text messages, with additional usage messaging available. Payment processing rates start at 2.65%, and eligible businesses can lower costs to as low as 1% through Boulevard Offset. Our team can walk you through any additional fees so you know exactly what to expect.

Our onboarding team helps create a plan that works for your timeline. From implementation and training to data migration support, we help reduce the lift on your team so you can focus on your clients and business.

The onboarding team will work with you to determine what information can be transferred and help create a migration plan. Depending on your current system, data migration may include client information, appointment history, notes, service records, and sales data.

Boulevard is built for reliability and maintains 99% or higher platform uptime, backed by robust security, infrastructure, and continuous monitoring to help prevent outages. In the rare event of a service interruption, our team actively communicates updates and works to restore service as quickly as possible.

Boulevard currently offers annual agreements, with both monthly and annual billing options available. Businesses that choose annual billing receive a 10% discount.

A Boulevard customer with her hands crossed over her heart

Make every moment matter

See for yourself why so many top brands are switching to Boulevard to support their growth journey (and loving it).

Built to relieve stress, not create it.Book a demo now!

By requesting a demo, you agree to our Privacy Policy. We’ll call, email or text you to book your demo or to follow up with you. Standard message and data rates apply.