The Definitive Guide for First-Time Salon Owners

So you've finally decided to open your very own beauty business. Congratulations! After you've secured capital, all you have to do is find a location, recruit staff, invest in equipment, master marketing, and... Okay, maybe there's still lots of work ahead. But it doesn't have to be daunting!

We've tapped our Senior Product Manager, Rachel Daily, to provide practical tips and on-the-ground insights to help you get up and running fast. Rachel co-owned and founded 'Cure Studios, so she's got the right combination of experience and technical expertise to get you where you need to go.

This guide will cover everything a first-time beauty business owner needs to build a brand, lock down equipment, and open the doors to a successful and sustainable salon or spa.

Related Posts

The 5 Best Spa Advertisement Examples of All Time

A new customer is one good ad away. These examples will teach you how to avoid a muddled message in your spa advertisement.

Read Article

4 Ways to Utilize Reporting For Your Multi-Location Self-Care Business

More beauty business locations means more revenue, but it also means more noise. Cut through the chatter and find what matters with these reporting tips.

Read Article

10 CRM Benefits Every Medspa Business Needs to Know

Learn key CRM benefits for medspas and how to choose the right system to improve retention, team efficiency, and the client experience.

Read Article

Everything Esthetician: The Complete Guide

Read this breakdown to understand what an esthetician does, and how they differ from other roles.

Read Article

Boulevard Is Now a Certified PayFac. Here’s How We Help You Get Paid.

Boulevard Payments™ is the first Payment Facilitator built for the beauty and wellness industry. Here’s what it means for you.

Read Article

The Authentic Advantage: How Genuine Connections Fuel Self-Care Business

Learn how to build genuine connections with your self-care clients, with practical advice from Broke Girl Therapy podcast host Stefanie Maegan.

Read Article

15% Pledge: How Beauty Brands Can Support Black-Owned Businesses

Learn about the 15% Pledge and take the non-profit’s three steps toward a more equitable and inclusive future for the Beauty industry.

Read Article

Starting a Massage Business: Everything You Need to Know

If you’re thinking about starting a massage business, this guide is for you. Learn what you need to do before, during, and after booking your first client.

Read Article

The Next Wellness Frontier: Women’s Sexual Health in the Medspa

Discover how providers are creating safe, holistic spaces to support libido, desire, and total well-being beyond traditional treatments.

Read Article

Looking for more industry trends, tips, and insights?