Shine Bright: 2025 Summer Text and Email Marketing Guide
Turn up the heat on your summer marketing strategy with vibrant, client-grabbing text and email campaigns. From beach days to backyard parties, this guide is packed with ideas to help you meet the right moment with the right messages to keep clients engaged all summer long.
In this guide, you’ll discover:
A summer holiday calendar with campaign ideas
How to connect with the right audience for maximum impact
Tips for segmenting your audience and boosting engagement
Ways to leverage AI for fresh, effective marketing ideas
Ready to glow up your marketing this summer?
Related Posts

Behind the Look: How Mastering Color Made Jess Gonzalez a Rising Star
As a colorist at Benjamin Salon in LA, Jess Gonzalez works with every color of the rainbow. Here’s how she got her start and created some of her iconic looks.
Read Article
3 Reasons to (seriously) Promote Holiday Gift Cards
Crush your holiday revenue goals with a strong marketing strategy for 2020’s most important holiday money-maker: the gift card.
Read Article
New to Medspa Management? We Got You, Fam
Medspas offer unique services and have unique needs. Learn what makes Medspas different from traditional day spas, how to book and retain clients, and more.
Read Article
Salon Inventory Management Software: 7 Must-Have Features
Boulevard breaks down the most important features for salon inventory management software, from real-time tracking and low-stock alerts to POS integration.
Read Article
How to Help Clients Navigate Postpartum Hair Loss
Around half of new mothers experience postpartum hair loss in the months after giving birth. Here’s how you can help them look and feel their best.
Read Article
Selecting the Best Salon Booking Software: 7 Essential Features
Find the essential features that set the best salon booking software apart, including self-booking, automated scheduling, payments, and more.
Read Article
Your Salon Recruiting Plan - 4 Steps to Staffing Your Beauty Business
Once you’ve got a dream salon space, it’s time to make a salon recruiting plan to hire the stylist team of your dreams
Read Article
4 Inspiring Boulevard Customers Leading With Pride All Year Long
These four Boulevard customers take the concept of pride beyond a single month, creating a safe and welcoming environment for their communities.
Read Article
Top Medspa Trends for 2026: What’s Hot in Aesthetic Treatments?
Discover the top medspa trends for 2026, including AI-powered operations, regenerative injectables, lasers, GLP-1 programs, and treatments shaping modern medical aesthetics.
Read Article