The Self-Care Client Report 2026: Uncovering What Truly Matters

‎ ‎

The self-care industry has always been personal, but client expectations have never been higher. What truly drives loyalty and sets top businesses apart? We surveyed thousands of consumers nationwide to uncover what today’s clients value most. Download the report to explore the data and discover key takeaways to help you stand out and grow in 2026.

‎ ‎

‎ ‎Download the report to learn key stats such as: 

‎ ‎

  • 67% of Gen Z walked away from a business entirely because the booking flow was too clunky

  • 66% of consumers say remembering their preferences is a key factor in earning their loyalty

  • 53% of consumers want to lock in their next appointment before leaving the salon or spa

  • And so much more

Related Posts

5 Tips for Multi-Location Medspa Businesses

Learn how to manage and grow a multi-location medspa business.

Read Article

How to Use an Automated Marketing Strategy to Increase Bookings

Optimize your automated marketing strategy by using email and SMS campaigns to get clients’ attention, book more appointments, and boost revenue.

Read Article

Elevating Self-Care: Strategies for Building a Memorable Client Experience

Providing an exceptional client experience can help you stand out in the sea of self-care businesses. Learn how to create one that’s unique to you.

Read Article

3 Resolutions Every Beauty Biz Should Make (and Actually Keep) in the New Year

2022 is only a day away! Start the new year off right with this list of resolutions every beauty business should consider copying.

Read Article

How Barbershop Books is Bridging the Literary Gap, One Trim at a Time

Discover how one educator started a movement to improve childhood literacy among vulnerable groups and put diverse stories into students’ hands.

Read Article

3 Reveals From HBO's 'Not So Pretty'

Not So Pretty explores the dark side of the beauty industry — and how we can fix it.

Read Article

Empowering Barbers and Stylists: The Confess Project's Mental Health Advocacy

Find out how The Confess Project plans to eradicate the stigma of mental health issues in the African-American community, one barbershop at a time.

Read Article

Massage Therapy Certification: Requirements and Pathways

Boulevard breaks down massage therapy certification requirements, license types, and training so practitioners can launch their careers with confidence.

Read Article

The Evolving Role of Technology in Salon Education

Tech has opened up salon education to the masses and gives you back more time to spend with your staff. Discover how inside.

Read Article

Looking for more industry trends, tips, and insights?