The Official 2023
Salon Industry
Client Retention
Report

‎ ‎

To help you improve client retention and build a more resilient salon business, we analyzed 11 million appointments across 30,000 stylists and service providers. This free guide will show you what makes top salons stand out from the pack – and how you can do the same.

In this free guide, you’ll discover:

  • Secrets top salons use to  drive world-class retention

  • How to prioritize client lifetime value vs initial ticket size

  • Tips to drive more upsells, add-ons, and recurring revenue

Related Posts

Causes that Matter: The PBA Fights Domestic Violence With CUT IT OUT® Program

Learn how the Professional Beauty Association's CUT IT OUT program is empowering beauty professionals to combat domestic violence through education, training, and financial support for survivors.

Read Article

5 Tips for Multi-Location Medspa Businesses

Learn how to manage and grow a multi-location medspa business.

Read Article

Fight for Fair Tips: Where 45B Stands and What You Need to Do About It Right Now

Discover how reinstating the 45B FICA tip tax credit would provide critical tax relief to personal care businesses like salons and spas, supporting small, women- and minority-owned establishments nationwide.

Read Article

6 Steps to Turn Your Medical Aesthetic Practice into a Scalable Business

Jessica Hunter shares a clear, six-step roadmap for transforming a medical aesthetic practice into a scalable, sellable business—focusing on financial visibility, provider diversification, systems, reporting, hiring, and strategic marketing.

Read Article

3 Resolutions Every Beauty Biz Should Make (and Actually Keep) in the New Year

2022 is only a day away! Start the new year off right with this list of resolutions every beauty business should consider copying.

Read Article

Navigating Salon Success with Creative Strategies

Read about four creative, data-driven strategies to find success for your salon in this guide from Boulevard’s senior education manager Jozlyn Miller.

Read Article

The Role of Employee Engagement in Creating a Client-Centric Workforce

Employee engagement is important in any industry, but it can have magical effects in client-centric beauty businesses. Read to learn how yours can benefit.

Read Article

Sales Commission Structure: 2026 Salon Guide

Discover a practical guide to designing a sales commission structure. Learn about choosing the right commission plan and calculating payouts.

Read Article

3 Reasons to (seriously) Promote Holiday Gift Cards

Crush your holiday revenue goals with a strong marketing strategy for 2020’s most important holiday money-maker: the gift card.

Read Article

Looking for more industry trends, tips, and insights?