The Official 2023
Salon Industry
Client Retention
Report
To help you improve client retention and build a more resilient salon business, we analyzed 11 million appointments across 30,000 stylists and service providers. This free guide will show you what makes top salons stand out from the pack – and how you can do the same.
In this free guide, you’ll discover:
Secrets top salons use to drive world-class retention
How to prioritize client lifetime value vs initial ticket size
Tips to drive more upsells, add-ons, and recurring revenue
Related Posts
Starting a Massage Business: Everything You Need to Know
If you’re thinking about starting a massage business, this guide is for you. Learn what you need to do before, during, and after booking your first client.
Read Article
Save the Earth (and Make Money) With These Natural Product Brands
Looking to go natural while generating revenue for your salon? These natural beauty products might be the solution.
Read Article
How to Prune Your Client List for Healthier Business Growth
Your self-care business only has so many hours in the day, so here’s how to make sure you’re spending them on the clients most likely to help your growth.
Read Article
The Top 8 Medspa Shows of 2026 You Shouldn’t Miss
Learn about The Medical Spa Show, The Aesthetic Show, and more in our guide to the best medspa shows of 2026.
Read Article
7 Features the Best Salon Booking Software Platforms Have in Common
Figuring out what salon booking software to use for your business can be a challenge — here are 6 features to look for across all platforms
Read Article
The Ultimate Guide to Massage Scheduling Software
Not your ordinary booking software, Boulevard is the business management platform powering the next generation of premium salons and spas.
Read Article
Boulevard's 4 Most Important Takeaways From AmSpa's State of the Industry Report
Read Boulevard’s breakdown of the AmSpa 2022 report’s key points for your business, from opening a medspa to maximizing revenue.
Read Article
Lessons From the Best in Tech: Google Duplex on AI for Relationship Businesses
Google Duplex has stirred the pot for beauty business professionals. Read this breakdown to see how it's changing client relationships.
Read Article
Salons as a Service: Bringing Scalability to Relationship Businesses
McDonald’s set the gold standard for scalability — learn how salons like Toni&Guy have applied their lessons without losing the personal touch.
Read Article