Boulevard's Guide
to Elevating
the Self-Care
Client Experience
Creating an exceptional client experience can make or break your success in the self-care industry. Learn how to not only meet client expectations but exceed them with expert tips that ensure they keep coming back to you for more. In this free guide, you’ll learn:
How to create a frictionless booking process that excites clients
Steps for a seamless in-person experience from start to finish
Strategies to personalize appointments and boost revenue
Easy-to-implement incentives to increase retention and engagement
Related Posts
From Appointment to Advocacy: Turning Clients Into Brand Ambassadors
Learn how brand ambassadors can help your self-care business, what separates them from influencers, and how to cultivate more of your own.
Read Article
4 Cool Spa Treatments for Hot Weather
When it’s warming up outside, these are the four cooling spa treatments you should consider adding to your service menu.
Read Article
How AI is Driving the Personalized Beauty Revolution
The AI revolution is here, and it has thoughts about your personal care regimen.
Read Article
You're Not Investing in Client Experience? Your Competitors Are
Read here to discover the importance of client experience in the competitive self-care industry and learn how to enhance it in your business to drive growth and success.
Read Article
Why Not Both? How to Balance Employee and Renter Models in Self-Care
Learn the benefits of employee and contractor models for self-care businesses, as well as the third path Michelle Saunders is trying for her nail salons.
Read Article
Lessons From the Best in Tech: Epic Games & Fortnite
Epic Games and Fortnite offer a valuable lesson to beauty professionals: recognizing when something doesn’t work is vital to success.
Read Article
Boulevard's Best: Why You Shouldn't Underestimate the Power of Client Referrals
Boulevard's Best: Why You Shouldn't Underestimate the Power of Client Referrals
Read Article
The Hair Color Revolution Is Coming to a Salon Near You
Wild hair colors have gone mainstream. Here’s how your salon can stay ahead of the rainbow hair revolution.
Read Article
Legalize Black Hair: On Banning Race-Based Hair Discrimination
A look at The Crown Act, and where the US is currently progressing with banning race-based hairstyle discrimination.
Read Article