How Spoke & Weal Uses Boulevard to Bring the Energy of Fashion Week to Clients

Spoke & Weal was founded to bring the creativity and energy of Fashion Week to everyday salon experiences. With ten locations nationwide, founder Christine Thompson needed software that matched her vision—elevated, consistent, and stylist-friendly. After struggling with clunky systems and booking glitches, she found the perfect fit in Boulevard. By streamlining operations, enhancing the client experience, and scaling seamlessly across locations, Boulevard empowered Spoke & Weal to stay focused on what matters: artistry, service, and growth.

Related Posts

It’s Time to Address Gender and Racial Disparities in Self-Care Capital Access

Financial institutions are rife with gender and racial biases that disproportionately affect the self-care industry. It’s time to change the narrative.

Read Article

Skin Care Business: The Complete Guide for Business Owners

Starting a new skin care business or expanding current offerings? Learn about product regulations, get advertising tips, and discover more information inside.

Read Article

The Aesthetics Business Owner’s Guide to the Credit Card Dispute Process

Learn how the credit card dispute process works and get actionable tips on protecting your business and boosting your chances of winning.

Read Article

Clean Slate or Full Plate? How Self-Care Businesses Migrate Their Data

Wondering how to migrate your data as you move to new self-care business software? Here’s why the “less is more” approach may be best.

Read Article

Tips to Level up the Love and Ramp up Your Salon Revenue

Galentine’s Day is right around the corner! Here’s how you can make your salon the premiere destination for ladies celebrating ladies.

Read Article

Salon Manager Survival Guide - Resources to Carry For Your Whole Career

What skills and qualifications does a salon manager need? We compiled answers to all the questions you’ve been asking, and a few that you haven’t!

Read Article

Medspa Membership Ideas: Programs, Packages & Pricing Models

Discover six medspa membership ideas that make your income more consistent and bring customers back, with ideas for structures, perks, and ways to launch.

Read Article

The Numbers That Actually Move Your Business

Boulevard's reporting hub gives salon, spa, and medspa owners a real-time view of revenue, retention, and utilization without the spreadsheet juggling.

Read Article

Black-Owned Beauty Businesses to Celebrate in February and Beyond

February is the perfect time to make a commitment to supporting Black-owned beauty businesses. Read here for some of the many worth celebrating in February and beyond.

Read Article

Looking for more industry trends, tips, and insights?